Redesign the Wedding Strings website

Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.

Over View

Timeline:

  • June 2024- September 2024

Responsibility:

  • UI & UX design and implement

Goal:

  • Enhance the overall user experience and strengthen the website's brand identity

Difficulties :

  • Establishing a consistent brand identity across the site

  • Optimizing user flow for easier navigation

  • Ensuring mobile responsiveness and improving visual hierarchy for better usability

Impacts

  • Improved user flow and user engagement

  • Strengthened brand identity, aligning with target audience expectations

Design Process

Wireframe - LoFi Prototype - HiFi Prototype - Implement

Design Process

Wireframe - LoFi Prototype - HiFi Prototype - Implement

  • Built the website on the Squarespace platform, focusing on a professional and elegant design to reflect the brand’s identity.

  • Customized the site using CSS, HTML, and JavaScript to enhance user interaction. Key features include multi-language functionality (English, French, Chinese) and scroll-triggered animations that create a more engaging browsing experience.

  • Implemented dynamic image transparency effects and other accessibility-focused enhancements, which improved both the visual appeal and the usability of the website for a diverse audience.

Implement

My works

Explore my UX design journey. Each project showcases my passion for creating intuitive and engaging user experiences through thoughtful research and innovative design.

  • A visually impaired-friendly website for a non-profit organization, featuring built-in accessibility tools.

  • Partial redesign for the website and iteration of the navigation system.

  • A responsive website automatically adapts to various screen sizes.